heightened colour vs. ‘accurate’ colour
In reality, many consumer grade cameras offer a simple color shaping matrix that is designed to return pleasing color that results in few complaints from consumers. Most consumers, for example, prefer a little extra sharpness and pop (contrast) in photos. They also like green grass to look really green even when in reality it might be a little yellow/brown. As you begin to move up to high end or dSLR cameras, we see more of a shift toward color accuracy and less of that extra “pop”, but there is often still a balance between accuracy and that “wow” factor of a photo that really leaps off the paper.”
Steve’s Digicams – Tech Corner – June 2006
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